An integrated digital ecosystem, a pillar of Latin American consumption Founded in 1999 in Argentina by Marcos Galperin, MercadoLibre has established itself as the leading e-commerce platform in Latin America. Present in 18 countries, with a strong concentration in Brazil (over 52% of 2025 revenues), Mexico and Argentina, the company has built an integrated ecosystem that extends far beyond its original e-commerce scope. Its business now revolves around four pillars: the mark